INFOGRAPHIC

THE LGBTQ MARKET AT A GLANCE

With one insertion order for all 12 NGMA publications, national companies looking to reach the LGBTQ community experience an easy low-risk way to increase sales with better cooler customers in a larger than expected market with more discretionary income, all with the confidence of having a trusted, certified diverse partner by their side.

In this Infographic, you will learn about:

• The spending power of the LGBTQ market
• The population and population growth of the community
• Demographics and consumer behavior
• Companies with the greatest brand loyalty
• What LGBTQ people say about marketing representation
• LGBTQ consumer shifts